| One of my fondest childhood food memories is | | | | your not a cookie cutter customer ordering from |
| when McDonald's came to Canada. I loved the | | | | their value meal deals, maybe just wanting a |
| concept of two all beef patties, special sauce, | | | | hamburger then you've just spoiled the whole |
| cheese, pickles onions on a sesame seed bun. I | | | | flow, and should not even think about having a |
| deserved that break today, and could get away | | | | customized burger without onions or something, |
| with a Big Mac, fries and soft drink for under a | | | | unless you're prepared to wait an additional fifteen |
| dollar. I liked that guy Ronald MacDonald being the | | | | minutes. |
| company mascot he was cool too me. Also I had | | | | From my view point McDonald's keeps trying to |
| my meal in about thirty seconds, important for a | | | | re-invent the wheel instead of going back to what |
| starving teenager!! All my friends chose | | | | made them a fast food power house too start |
| McDonald's as one of their favorite fast food | | | | with. Perhaps returning to getting customers |
| places. | | | | served within a few minutes like some of their |
| Things have really changed over the decades with | | | | competitors are doing might help. Instead of these |
| McDonald's, it doesn't seem to me like a fun | | | | value meal concepts they use how about bringing |
| hamburger place anymore, because in my opinion | | | | back a Big Mac to the original size, so customers |
| they sold out the brand especially when it comes | | | | see the worth once again, and going back to |
| to service and their menus including everything | | | | attracting kids using Ronald MacDonald as the |
| from chicken, healthy salads, hot sandwiches etc... | | | | company spokesman. Why fix something that |
| I believe if you're looking for healthy food or | | | | isn't broken? I have the answer.... |
| items other than hamburgers go somewhere else. | | | | The real problem today is that most of the |
| The only exception is the Egg Mcmuffin which in | | | | people employed in theses huge corporations |
| my opinion did not need all those variations. Keep | | | | coming up with these ideas, never worked their |
| it simple. | | | | way up, and did not get their hands dirty |
| Originally being from Montreal, there are many | | | | experiencing what really happens at ground zero. |
| Mom and Pop fast food places in the city such as | | | | They hid behind stats, government health reports, |
| a landmark called Schwartz's Smoke Meat, which | | | | and their plug A into plug B university education |
| has kept true to what they do since the times of | | | | mentality, and because of these huge |
| my Grandparents. Nothing drastic has changed | | | | Corporations like McDonald's allowing this nonsense |
| there, it is still situated in a hole in the wall setting, | | | | we keep seeing changes that are not necessary, |
| but delivers the best smoked meat sandwiches | | | | and service declining because of overwhelmed |
| with no alterations regarding size or taste, and | | | | employees. I believe education is very important, |
| that is the very reason it is world renowned. The | | | | but equally a person needs to understand how |
| owners did not try to keep up with trends by | | | | things are done in the street to be successful. |
| trying to change their menus into things like a | | | | That is why Ray Crock was capable of growing |
| heart smart smoked meat sandwich, or alter the | | | | the McDonald's empire, because he understood |
| type of oil used in their fries. It is what it is, a | | | | first hand both sides of the spectrum. How happy |
| treat not a way of life. The days of a smoked | | | | would he be today seeing the concept he built |
| meat sandwich being under a dollar are long gone, | | | | over a lifetime being changed by some green |
| but as long as the size, constancy, and acceptable | | | | under the collar University grads, whom has no |
| market pricing stays the same people understand. | | | | clue how the real world actually works. I am very |
| For some reason McDonald's feels it is important | | | | much for education, but think that it is equally |
| to follow every trend that came out like their | | | | important to pay your dues in order to fully |
| healthy menu choices, and as previously | | | | understand how to be successful in a given |
| mentioned indirectly above the original type oil | | | | market. |
| used in making fries, as well as the packaging | | | | What I see when walking into a McDonald's |
| everyone loved. It was great getting my Big Mac | | | | restaurant is under trained stressed employees, |
| in a box putting the fries on the other side. Has all | | | | perhaps who require some more one on one |
| this modernization increased their market share? I | | | | training, and just maybe McDonald's should trim |
| do not really believe so, as matter of fact for me | | | | their menu getting back to what they did best |
| with every change they make drives me further | | | | Hamburgers, fries, shakes, and up selling apple |
| away going to other places. | | | | pies? |
| I was always under the impression that the | | | | I originally wrote this article to send directly to |
| concept of fast food is exactly that, myself or | | | | McDonald's, went to their website, and apparently |
| anyone else I know is not looking for a dining | | | | they do not accept unsolicited ideas. I guess when |
| experience at McDonald's. Getting caught in the | | | | you get so big your customers should just be |
| drive threw is a world of its own, it is faster to | | | | happy with what they get. |
| go through customs these days then a MacDonald | | | | I hope McDonald's does find their way back to |
| drive threw!! Not too mention the umpteen times | | | | being a force to be reckoned with, and actually |
| they forget to place something I ordered in the | | | | providing customers with what really want, and |
| bag. Inside is not much better, and now ordering a | | | | hopefully McDonald's provides the next generation |
| drink becomes an ordeal because they do not | | | | of teenagers some good memories of eating their |
| serve it too you, anther line waiting to get your | | | | with friends. |
| drink, and watching the counter for your order. If | | | | |