| Did you know that your pizza menus should | | | | observed in U.S.) |
| change every few months in order to maximize | | | | July 4 - Independence Day |
| your sales? That's right - those hard working pizza | | | | September 1 - Labor Day |
| menus that you send out with every order need | | | | October 31 - Halloween |
| to be maintained and updated just like any other | | | | November 4 - Election Day |
| advertising campaign. | | | | November 11 - Veterans Day |
| Pizza Menus Are Just Like Any Other | | | | November 27 - Thanksgiving |
| Advertisement | | | | November 28 - Black Friday |
| Have you ever received ads for weight loss | | | | December 25 - Christmas |
| programs during the summer? Do you receive | | | | More Advertising Opportunities: |
| ads for flat screen televisions during football | | | | Little League baseball season - offer free slices |
| season? Did you ever notice that those $5 pizza | | | | for home runs, stolen bases, etc |
| places tend to advertise more when the | | | | Beach/Bikini Season - promote healthy menu |
| economy is slow? You probably answered yes to | | | | items and weight loss |
| all of those questions. | | | | Graduation Day - offer discounts for new |
| It pays to be smart in advertising. The early | | | | graduates |
| spring months present an opportunity for you to | | | | Mother's Day - work with a local florist to offer a |
| promote healthy menu items as people become | | | | free flower with every pizza |
| weight-conscious. Help your customers achieve | | | | Father's Day - create a special for hungry fathers |
| their beach figures by including healthy takeout | | | | that includes pizza, wings and drinks |
| menu options such as salads. During the summer | | | | Local Festivals & Fairs - be a part of local |
| months you might to offer package deals for | | | | community activities |
| families and friends. The summer is also a perfect | | | | Getting the Most Out of Your Pizza Menus: |
| time to hire out-of-school teenagers to distribute | | | | Your pizza menus should follow time-tested and |
| your menus and flyers. During the winter months, | | | | proven design layouts that present your menu |
| you may have better results with loaded pizzas | | | | items and pricing in the most effective way |
| and wings (think football season) as hungry sports | | | | possible. Here are 5 design and printing tips to get |
| fans satisfy their appetites. | | | | started: |
| By adjusting your menu to reflect seasonal | | | | - Always print in full-color on glossy paper - you |
| holidays, current events, and national pastimes | | | | must look good to the customer! |
| you can increase sales and grow your business. | | | | - Only use high quality images of your pizza and |
| It's simple to do and can lead to major profit | | | | menu items |
| increases. Take a look at the following calendar to | | | | - Hire a graphic design service if you do not have |
| plan your 2008 pizza menus. | | | | graphic design experience |
| 2008 Calendar of Holidays/Events: | | | | - Gather menus from other pizza shops - note |
| January 1 - New Year's Day | | | | what you like and dislike about them |
| February 3 - NFL Super Bowl | | | | - Choose a menu printer that specializes in pizza |
| February 14 - Valentine's Day | | | | menus and will send you free print samples |
| March 17 - St. Patrick's Days | | | | Remember: Your menu has to sell for you when |
| March 24 - Easter Sunday | | | | you are not there! |
| May 5 - Cinco De Mayo (Mexican Holiday often | | | | |